The agency generated the idea and implemented the 360 campaign: VILLA LA ANGOSTURA AMEN. It included the development of promotional actions at the International Hall of Winter Tourism (Salón Internacional del Turismo de Invierno), and it was also launched in Capital Federal and Porto Alegre as a result of an agreement with ice cream parlours Chungo. The agency was also in charge of the idea and production of the TV, radio, graphic and social network campaign. Advertisements were agreed on TV (ESPN and Fox), Hoyts cinemas, on radio stations (Millenium and Metro 95.1) and graphic media (La Nación, Clarín, Ámbito, Gente).